Metrics is a big part of user experience. We are always making tweaks and changes to sites in the hopes of making things better. But what does "better" actually mean? Well, that's where metrics come in. The idea of measuring what is going on so you can see how your change is effecting things.
There's the whole debate over the ROI of user experience and can you really measure it, and is the number of clicks an accurate metric. It's hard work figuring out which numbers are the ones that are meaningful for you and which ones you want to see change.
This week I finally got around to installing Google Analytics on this site. chiarafox.com has been mothballed for a long time. It was off my radar so I had somehow assumed it was off everyone else's too. Lo and behold, folks are coming here. I had no idea. But it's a big kick in the butt for me to make this site more active.
So, I am resolving to post more often here. It's not that I don't have thoughts of IA and UX and other letters. It's that I fall into the trap of thinking that my thoughts aren't original enough to put out in to the world. It's a dangerous spiral to be on. The past three weeks of downtime between projects has allowed me to do some much needed introspection and rejuvenation. I've felt the creative juices flowing again. And I'm planning on guiding them to this site.
